This privacy policy applies between you, the User of this Website, and Sharon Burchall Cake Studio, the owner and provider of this Website. I take the privacy of your information very seriously. This privacy policy applies to My use of any and all Data collected by Me or provided by you in relation to your use of the Website.
Please read this privacy policy carefully.
Definitions and Interpretation
In this privacy policy, the following definitions are used:
Data: collectively all information that you submit to Sharon Burchall Cake Studio via the Website. This definition incorporates, where applicable, the definitions provided in the Data Protection Laws.
Cookies: a small text file placed on your computer by this Website when you visit certain parts of the Website and/or when you use certain features of the Website. Details of the cookies used by this Website are set out below.
Data Protection Laws: any applicable law relating to the processing of personal Data, including but not limited to the GDPR, and any national implementing and supplementary laws, regulations and secondary legislation.
GDPR: the UK General Data Protection Regulation.
I, Me, My: Sharon Burchall trading as Sharon Burchall Cake Studio, Derbyshire, UK.
UK and EU Cookie Law: the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended.
User or you: any third party that accesses the Website and is not either (i) employed by Me and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to Me and accessing the Website in connection with the provision of such services.
Website: the website you are currently using, https://www.sharonburchallcakestudio.com, and any sub-domains unless expressly excluded by their own terms and conditions.
In this privacy policy, unless the context requires a different interpretation:
the singular includes the plural and vice versa;
references to clauses refer to clauses of this privacy policy;
"including" is understood to mean "including without limitation";
reference to any statutory provision includes any modification or amendment of it;
headings do not affect interpretation.
Scope of this Privacy Policy
This privacy policy applies only to the actions of Sharon Burchall Cake Studio and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website, including links to social media.
For purposes of the applicable Data Protection Laws, I am the “data controller.” This means I determine the purposes for which, and the manner in which, your Data is processed.
Data Collected
I may collect the following Data, including personal Data:
Name
Contact information such as email addresses and telephone numbers
Postal address (for orders or in-person class registrations)
Payment details (handled securely by payment processors)
Technical information about your use of the Website, including IP address, browser type, and usage details
How I Collect Data
I collect Data in the following ways:
Data you provide to Me (for example, when you register for tutorials, download guides, or contact Me)
Data collected automatically (for example, via Cookies)
Data Provided by You
You may give Me Data by:
Contacting Me through the Website, email, phone, or post
Making payments for products or services
Submitting forms (e.g., booking in-person classes)
Signing up for newsletters or free resources
Data Collected Automatically
When you visit the Website, I may automatically collect:
Your IP address
Date, time, and frequency of access
The way you use and interact with the Website
Cookies, as set out below
My Use of Data
I may use your Data to:
Provide and manage My services (e.g., tutorials, orders, downloads)
Process payments
Improve My website, products, and services
Maintain internal records
Send updates, marketing, or service information you have requested or consented to
I may use your Data where legally permitted for My legitimate interests. You have the right to object in certain circumstances (see Your Rights below).
Keeping Data Secure
I will use technical and organisational measures to safeguard your Data, including:
Secure servers
Password-protected systems
SSL encryption where appropriate
My website is built using Wix, who are ISO 27001 certified and follow robust security standards.
If you suspect any misuse or loss of your Data, please contact Me immediately.
For general advice on online safety, visit www.getsafeonline.org.
Data Retention
I will keep your Data only as long as necessary for the purposes set out in this policy, unless a longer period is required by law.
Even after deletion, Data may remain in secure backups for legal or regulatory purposes.
Your Rights
You have the following rights regarding your Data:
Right to access – to request copies of your Data
Right to correct – to have inaccurate Data corrected
Right to erase – to ask Me to delete your Data
Right to restrict use – to request I limit how I use your Data
Right to data portability – to request your Data in a usable format
Right to object – to object to My use of your Data for certain purposes
To exercise these rights or withdraw your consent, please contact Me via email.
If you are not satisfied with how I handle your Data, you can complain to the UK Information Commissioner’s Office (ICO): https://ico.org.uk/
Please keep your Data accurate and up to date.
Links to Other Websites
The Website may include links to other websites. I have no control over and am not responsible for their content or privacy practices. Please review their policies before using them.
Business Transfers
If I sell or transfer part of My business, your Data may be transferred to the new owner, who will be permitted to use it as outlined in this policy.
I will take steps to ensure your privacy remains protected during such transfers.
Cookies
This Website uses Cookies to improve your experience and My services. All Cookies are used in accordance with UK and EU law.
Before placing Cookies, I will request your consent via a message bar. You can refuse consent, though some website features may not work properly.
Types of Cookies used:
Strictly necessary cookies – essential for website operation (e.g., shopping cart)
Analytical/performance cookies – help Me understand how visitors use the site
Functionality cookies – remember your preferences
You can disable Cookies in your browser settings or delete them manually. See aboutcookies.org for more information.
General
You may not transfer your rights under this privacy policy. I may transfer My rights where I reasonably believe your rights will not be affected.
If any part of this policy is held invalid, the remaining provisions will remain in effect.
No delay or omission in exercising rights shall be deemed a waiver.
This policy is governed by the law of England and Wales, and disputes will be subject to the exclusive jurisdiction of the English and Welsh courts.
Changes to This Privacy Policy
I may update this privacy policy from time to time. Changes will be posted here, and you are deemed to have accepted the updated terms on first use of the Website following any changes.
This privacy policy was created on 5 July 2025.